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tods5eshoes · Wysłany: Czw 15:02, 17 Mar 2011 Temat postu: justin timberland 6744

Persuasion And The Media
"The individual has always had to struggle to keep from being overwhelmed by the tribe. If you try it, you will be lonely often, and sometimes frightened. But no price is too high to pay for the privilege of owning yourself. " -Friedrich Nietzsche
How can you hope to find unbiased and truthful information if only five or six giant corporations controls the information you receive? If it's in the corporation's best interest to keep you from knowing something,[link widoczny dla zalogowanych], and when I say 'best interest' I mean profitability, then there's no way you will receive information that will endanger that profitability.
Television is a huge part of the average American's life. According to the A. C. Nielsen Co.,[link widoczny dla zalogowanych], said average American watches more than 4 hours of television per day. That's twenty-eight hours a week. Two months out of each year. By the time you're 65, that's nine full years of television.
Fortunately for the advertisers and maybe unfortunately for us, the same thing that happens when we hear a story, happens when we watch TV. Our critical minds shut down. We absorb what they want us to hear with little resistance. In other words, we become passive and allow the message to sink in and carry us away. It sucks us in, alters our consciousness and that is why it is so absolutely powerful. Another reason is it uses so many of our senses, it engages us fully.
At this point, the news doesn't really care about informing us, they really are mostly about keeping us entertained and consuming. Could this be on purpose? Could they have taken a piece of wisdom from Lao-Tzu who sad, "People are difficult to govern because they have too much knowledge. "
Recently I was in line at the grocery store and overheard a young woman talking a blue streak to her father. She was rehashing all the current gossip and referring to the celebrities by their first names,[link widoczny dla zalogowanych], as if she knew them personally. This went on for a while until her father said, 'Do you know who the Secretary of State is? ' A blank stare was all he got back.
Even stranger than the girl not knowing the answer was that she was completely unashamed at the fact that she didn't know. What does this illustrate? The media diverts our attention from what is truly important. We now know all there is to know about who's in rehab and sharks off the coast of Florida or whatever couple is divorcing keeping us in a dumbed-down, altered state so that we don't object very loudly.
Here's another tactic used to keep us from concentrating on what's really happening: terror. The terror alert level never drops below orange never allowing us to feel "safe",[link widoczny dla zalogowanych], but in a constant state of fear. This also allows for a political slight of hand. Using 'terror' they were able to get the Patriot Act passed chiseling away at our civil liberties.
How can you use diversion in business to help with your sales? More importantly, how can these persuasion skills be used to protect ourselves when others are trying to persuade us?Topics related articles：

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